Tracing the origin of consumers' mind


A Tale of Chinese Consumers in New Zealand

"Trace Research is a consumer insight driven research establishment, which utilises scientific data analytics in developing proven marketing insights and strategies"  - Dr Andrew Zhu, Founder of Trace Research

Trace Research sets itself apart from its competitors in SEVEN key ways

1. Helping identify and solve problem
2. Providing pragmatic thinking
3. Delivering theoretically proven and robust solution
4. Applying the most advanced research methodology tested in both academic and commercial environment
5. Providing publishable research outcomes in media promotions
6. Building long-term reciprocal relationships and mutual respect when it comes cross-cultural project
7. Expanding your knowledge and business among Chinese consumers in New Zealand and China
Trace Research is the Number One Chinese Immigrants' Insights Provider in New Zealand